Did you know that, when consumers are exposed to both social media and search results pertaining to a specific brand, the click through rate goes up by 94%? What does this mean for marketing your website? Basically, that multiple forms of online marketing do not exist separately, but rather, when used together, have a more powerful overall impact on your visibility. Most people looking to promote their website in search rankings are familiar with SEO, or Search Engine Optimization. Are you trying to form a search engine optimization strategy? Here are three tips to help you make it big.

1. Content Based SEO is Best

SEO encompasses a lot of things. It can refer to blog posts, social media updates, and third party assistance with off site post creation. The bottom line, though, is that strong content helps boost your search engine rankings the most, especially after the Google algorithm updates Panda and Penguin. In fact, 92% percent of marketers rate SEO content crea

In the United States, professional certification is the surest way to differentiate professionals from amateurs. Often times, meeting the necessary requirements to earn professional certification from a legitimate, respected professional organization is even more valuable than a university degree.

While you cannot debate the fact that college degrees are valuable, and can unlock doors for college graduates, many jobs and careers require professional certification. Careers that typically require professional certification include medicine, law, public education, accounting, EMTs, and many others. However, there are other professions in which certification is available, but is not required in order to work in the field.

Since the various existing, and emerging, computer and internet related careers are relatively new compared to other fields, professional certifications are available, but are often optional. A few examples of these are Microsoft certification, Google certification,

Are you frustrated because your in-house search engine optimization strategy is not working? Website SEO is extremely important and only becoming more so. According to Search Engine Journal, 93% of web experiences now begin with the use of a search engine. If your website SEO is poor, you will be left in the dust of those with high quality marketing schemes. Here are four ways SEO resellers can help you make up the difference so you can stop searching “SEO business for sale” in Google.

• Focus on Content Quality

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Marketing Sherpa writes that using a content focused approach, like blogging, for your SEO work can grow your web traffic by 2000% within a 12 month period. However, the creation of mediocre, mass produced content will not work. Content on the web these days has to be useful and engaging in order for you to attract an audience and keep it. Companies offering SEO business for sale can do that for you.

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